July 10, 2001 -- CodeLab Technology Group announced the deployment of an Email Management System for the CF Messaging Company, a provider of customer retention relationship marketing tools and services. The system automates the generation, mailing, and tracking of predefined email templates with client defined customer groups. With full auditing capabilities, it gives users a much clearer picture of just how successful their direct response and viral email campaigns really are. Additionally, by interfacing with multiple client databases to aggregate customer information into a central campaign file, automatically marrying the auditing results of the campaign on an customer by customer basis, and warehousing that data separately while also reintegrating it with client databases, the system maintains a high degree consistency in client data files while creating a campaign specific view that is much easier for marketing managers to use. |